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Attorney Marketing

It seems every reward worth achieving is disguised as hard work, and content marketing and search engine optimization (SEO) for lawyers is no exception. In fact, content marketing and SEO actually is hard work, but let’s examine the benefits. Here’s why content marketing and SEO for l...

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If you’re looking to get clients as a lawyer , I’ve got a question for you: Have you ever heard the old saying, “If you’re not measuring, you’re not marketing”? That old saying underscores a huge problem with conventional wisdom which says referrals and word of m...

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In my line of work, I routinely consult with attorneys who want to acquire clients from the web. During our strategy sessions, there's always one thing I can expect to happen: Their focus will gravitate toward the visual aspects of the web design process, almost to the exclusion of everything else....

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